International Marketing 18th Edition By Phillip R. Cateora SEE PHOTOS
USD 26.99 USD
Specifications
| Publication Name | International Marketing |
| Publisher | McGraw-Hill |
| Subject | Marketing |
| Intl ISBN | 9789389538243 |
| Publication Year | 2020 |
| Type | Textbook |
| Contents | Same as US Edition |
| Language: | English |
| Format | Paperback |
| Language | English |
| Features | International Edition |
| Country Of Origin | India |
A nice touch in this textbook is the glossary at the back of each chapter.
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