Principles of Global Marketing Textbook by Keegan & Green (1997)
USD 25.98 USD
Specifications
| Country Of Manufacture | United States |
| Harmonized System Code | 49019900 |
| ISBN | 9780137222995 |
| Subject Area | Business & Economics |
| Publisher | Prentice Hall PTR |
| Item Length | 10.4 in |
| Subject | Exports & Imports |
| Publication Year | 1996 |
| Type | Textbook |
| Format | Hardcover |
| Language | English |
| Item Height | 0.9 in |
| Author | Warren J. Keegan |
| Item Weight | 36.1 Oz |
| Item Width | 8.3 in |
| Number Of Pages | 420 Pages |
What stands out about this textbook is the inclusion of historical context.
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